How to increase your Instagram organic reach in 2022?

Instagram is becoming a vital part of the social media strategy of every business. This mainly goes for companies that work on the B2C level and sell goods and services to end-users. Investing in ads may be something that everybody does, however, there is another...

What are some of the social media trends for 2022?

Another year is about to pass. And while people are still opening their Christmas gifts, we at the marketing agencies are planning meetings with clients to discuss strategies and are exploring useful trends that will be hot in 2022. In this article, we have summarised...

How can Pinterest bring added value to your marketing strategy?

When most businesses plan their marketing strategy in terms of social media, the top social networks that come to mind instantly are Facebook, Instagram, Viber, and even Tik-Tok. However, an important piece of the puzzle remains overlooked and left behind –...

Myths and legends about social media

Social media changed the way we interact with each other. More importantly – it changed how businesses communicate and sell to their clients. In today’s world, it is almost impossible for a brand not to be active on different platforms like Facebook, LinkedIn,...

LinkedIn for business – a beginner’s guide (part 2)

A little while back I covered the basics of LinkedIn marketing in a blog post. Now it is time to move on with the subject and go a bit deeper into this social network for professionals. In the first article, I walked you through the process of how to create a page for...

Do’s and Don’ts in social media customer service

Congratulations! You have a lovely product or service, a great marketing strategy, and are producing engaging content that people interact with. It may seem that you have it all figured out. Not so fast! In this article, we are going to address a crucial problem that...