Case Study
IDEA
Interval has partnered with IDEA, a premium interior design services brand, to elevate their marketing efforts and drive business growth.
Details
Industry: Interior Design
Date: September 2021
Website: https://idea.bg/
Idea is an international premium interior design services brand with proven experience and an impressive portfolio of masterpiece projects.
Challenges
IDEA faced several challenges in effectively reaching their target audience and generating high-quality leads. These challenges included the need for strategic advertising campaigns, comprehensive online visibility, and a professional YouTube presence. Recognizing the importance of a holistic marketing approach, IDEA sought Interval’s expertise to address these challenges and achieve their marketing goals.
Solution
Interval developed a strategic and tailored marketing approach to meet IDEA’s unique requirements. The following strategies were implemented to enhance their online presence, attract high-quality leads, and maintain a professional YouTube channel: social media, Google and YouTube advertising, and building dedicated landing pages and lead generation forms.
“Great team with a really professional attitude and an expert approach to any digital marketing related matter. Love their critical thinking and unstoppable desire to accomplish the goals they have set.”
Social Media Ads & Google Ads
Interval created and executed targeted social media advertising campaigns to effectively reach IDEA’s target audience. By leveraging platforms such as Facebook and Instagram, we ran both local and international advertising campaigns to maximize brand exposure and attract potential customers. Additionally, Interval implemented Google Ads advertising, utilizing strategic keyword targeting and captivating ad copy to generate quality leads and drive conversions.
YouTube Chanel Management
Interval assumed responsibility for managing and maintaining IDEA’s YouTube channel. This involved optimizing the channel’s structure, description, and overall growth to the highest professional standards. By implementing proven techniques for audience engagement, content optimization, and video promotion, Interval ensured that IDEA’s YouTube channel became a valuable platform for showcasing their expertise and attracting a loyal following.
Marketing Consulting Services
Interval provided IDEA with comprehensive marketing consulting services to guide and optimize their overall marketing strategy. By conducting market research, competitor analysis, and customer insights, Interval helped IDEA identify their unique selling points, target audience preferences, and competitive advantages. This allowed IDEA to align their marketing efforts effectively and make data-driven decisions for sustainable business growth.
The Results
The collaboration between IDEA and Interval proved to be a success, providing significant business growth.
%
Quality Lead Generation
%
Increased Brand visibility
%
Community growth
%
Reach
IDEA benefited from Interval’s commitment to delivering an exceptional service and its complete dedication. The successful collaboration between the two entities established a strong foundation for a long-term partnership built on trust, results, and shared goals.
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